Interaction Design

Sentient’s group of marketing scientists create the data and market insights that drive sound business decisions. We build from the scientific underpinnings of market research – nuanced questionnaires, probability sampling, stringent screening, replicate management, intra-survey and inter-survey validity and all those other little things that separate meaningful results from noise.

  • Advanced statistical modeling
  • Brand analytics
  • Conjoint analysis
  • Customer engagement
  • Data mining
  • Message mapping
  • Purchase driver analysis
  • Price modeling
  • Segmentation
  • market research
  • user experience
  • information design